Joymax’ Silkroad Begins its Commercial Service in Russia
– More than 130,000 users registered for Silkroad in Russia
/>Seoul, Korea, January 29, 2010– Joymax, a leading online game developer and publisher, announced its commercial service launch in Russia partnering with Astrum Online
Astrum Online Entertainment is a major publisher that accounts for 60% of market share in Russia. Its impressive lineup covers more than 40 games
including Perfect World and Lord of the Rings.
Astrum has added Skilroad to its lineup since last June and operated Closed Beta and Open Beta (OBT) tests in last
November and December respectively. Astrum announced “more than 130,000 users registered during OBT. The number surpassed that of Perfect World which has shown the
sustainable revenue and the high number of concurrent user. So we have high hopes for Skilroad,”
“This is the first time for Joymax to enter the market
outside of Asia. I have nothing but great respect for the Russian publishing partner, Astrum. I am looking forward to working with Astrum for Silkroad,” said Chan Woong
Jeon, a CEO at Joymax.
Starting with its commercial service, Joymax prepares major updates for the second and third quarter and marketing support for the localized